Search Console
Search Console is Google's free tool showing how your site performs in its search results, including which queries showed your pages.
In a little more detail
It is the only first-party source of that data, and it now includes a view for impressions from Google's generative AI features.
Related terms
- Impressions: An impression is one instance of your link being shown to somebody, whether or not they clicked it.
- Click-through rate: Click-through rate is the share of the people shown your link who actually clicked it.
See it on your own site
The scan reads your site the way AI search does and reports where you stand on this and sixteen other checks.