301 redirect
A 301 redirect permanently sends anyone visiting an old address to a new one, including machines.
In a little more detail
It is what stops a moved or removed page becoming a dead end. Anything that has ever been published and is now gone should redirect rather than break.
Related terms
- HTTP status code: An HTTP status code is the three-digit number a server returns with every page, saying whether the request worked.
- Index: The index is the searchable copy of the web a search engine keeps. If a page is not in it, that page cannot appear in results.
See it on your own site
The scan reads your site the way AI search does and reports where you stand on this and sixteen other checks.