Prompt
A prompt is whatever you type to AI search: the question, the instruction, or both.
In a little more detail
In AI visibility work the word has a second, narrower use. A prompt is one of the buying questions you decide to measure yourself against, asked exactly the same way each time so the results can be compared.
Related terms
- AI search: AI search is a program you ask questions in plain language, like ChatGPT, Claude, Gemini or Perplexity, which writes you an answer instead of handing you a list of links.
- Prompt set: A prompt set is the fixed list of buying questions you measure yourself against, asked the same way every time.
See it on your own site
The scan reads your site the way AI search does and reports where you stand on this and sixteen other checks.