Backlink
A backlink is a link to your site from somebody else's.
In a little more detail
They remain the clearest signal that other people consider a site worth pointing at. For AI visibility they matter for a second reason: the pages linking to you are often the pages AI search reads.
Related terms
- Anchor text: Anchor text is the visible, clickable words of a link.
- Topical authority: Topical authority is the degree to which a site is seen as covering a subject completely rather than mentioning it once.
See it on your own site
The scan reads your site the way AI search does and reports where you stand on this and sixteen other checks.